FAQs – Real Estate Photographer Sydney2026-06-18T12:52:44+10:00

Frequently Asked Questions

Is there anything I can do to better prepare my property for the photoshoot?2026-05-13T22:50:55+10:00
Yes. Here is a great checklist of important things to consider – Property Preparation Tips
Are you insured? Do you have Public Liability insurance?2026-05-13T22:51:03+10:00
Absolutely! We have $20mil public liability insurance. Just ask us if you require to see a Certificate of Currency.
How soon can you book me in for a property photoshoot?2026-05-13T22:59:38+10:00
For rental properties, we can generally fit you in within 2 or 3 days notice (Sometimes even same day!). For sales shoots, best to allow a good 5-7 working days notice so we can coordinate our whole team for photography, floor plans, videos and aerial work. A lot more time is required on-site for these shoots.
What if the weather forecast is for rain & storms on our booking day?2026-05-13T22:51:28+10:00
This is something we both need to watch closely leading up to the day. While we have tricks up our sleeve that allow us to use low light and replace skies with blue skies, it all comes down to your tolerance and deadlines to market your property. With waterfront properties that boast spectacular views, we do generally recommend rescheduling to a better day. You can’t beat the look of real sunshine!
Aerial drone photography & videography must also be cancelled on days of rain, high wind (above 35km/hr) or even extreme heat (above 40ËšC). If a drone fails while in the air, they become a falling missile with the potential to harm or kill people, damage cars or property. So we must have a no-risk approach.
However, our Floor Planner is happy to get wet.
Can personal photographs or confidential information be hidden?2026-10-15T08:55:29+11:00

Removing sensitive material beforehand is the best starting point. However, Matterport does offer tools for blurring selected details like computer screens, family photos and wall artworks. Automatic face detection is also available to create automatic blurring of faces. Discuss privacy requirements before the appointment so preparation and review can be planned appropriately.

I’m a professional real estate agent. What can you do for me?2025-01-11T00:06:10+11:00
We have a lot of resources available to you including detailed product brochures and price lists that you can use in your prospecting kits. We can also collaborate on marketing ideas and packages specifically for your agency. Please get in touch directly and let’s discuss a custom solution for you. We’ll make you look gooood!
What is a ‘Virtual Renovation’?2025-01-10T21:55:35+11:00

A virtual renovation is a sophisticated rendering process that goes beyond simple virtual staging or adding virtual furniture. It involves using advanced rendering software to make significant alterations to a property’s physical appearance. Unlike virtual staging, which typically involves adding only virtual furniture to empty rooms, virtual renovations can completely transform a physical space by removing existing unsightly items, reconstructing missing room details, and even making structural changes. This process includes updating carpets, walls, window frames, and much more, allowing potential buyers to visualize the true potential of a property.

Virtual renovation - beforeVirtual renovation - after
Is a digital twin the same as an architectural render?2026-10-15T15:39:46+11:00

A Matterport digital twin records an existing physical space as it appears when scanned. An architectural render illustrates a proposed design or space that may not yet exist (Off-The-Plan). A digital twin is useful for exploring current conditions, while ‘Visualisation Renders’ illustrate future possibilities. We can also assist you with Visualisation Renders and additionally turn them into a Matterport 360 tour, allowing you to use the same comfortable viewing technology. Here is an example of a visualisation render of an off-the-plan project that has been imported into the Matterport 360 virtual player technology:

What is a ‘3D Virtual Tour’?2026-10-15T07:37:53+11:00

Not to be confused with video, this is a uniquely different product that involves capturing your property space with a 360-degree camera and creating an online ‘virtual tour’ space for property buyers/renters to click & explore in the comfort of their own homes. An excellent product to capture a broader audience on top of traditional marketing. See our detailed product information page on Matterport 3D Virtual Tours which includes many examples across different marketing purposes.

When will I receive my photos?2026-05-13T22:51:41+10:00
We offer a 9 am Next Day Delivery service for photos & floor plans. Delivery is by download from a Dropbox URL link sent to you by email. Other products and services may take additional time.
How can a property virtual tour help sell or lease a property?2026-10-15T07:58:44+11:00

A 360 virtual tour lets prospective buyers and tenants explore a property online at any time convenient to them, 24/7. It gives a better understanding of a property more than what photos alone can. A virtual tour helps bring property inspections to the people who cannot attend a physical inspection at times inconvenient for them. For real estate agents, it helps to prequalify prospects who have virtually inspected the property online and then wish to attend to see in person. Another positive for the agent is that it can also cut down on the total number of open homes required for the agent to attend.

What if I am not happy with my photos?2026-05-13T22:51:14+10:00
Then we are not happy. Best to get back in touch and talk to us. There is a lot we can do in photoshop to correct colours, paint walls, remove items and so on. However, please keep in mind that we are not magicians. If you are aware of any issues with your property then please raise these during the shoot so we can address them while on-site and offer you a number of solutions to choose from. We can creatively solve most problems!
What Is the difference between a 360 Virtual Tour and a 3D Virtual Tour?2026-10-15T08:07:38+11:00

Nothing. It’s the same technology but just referred to by many different names. It also goes by the more modernised name of a ‘Digital Twin‘, branded by Matterport itself. The brand of virtual tour you choose is the more important decision. Matterport has been the pioneer in 360 virtual tours for more than 15 years, leading the way in visual 360 innovation and creating a solid reliant user base in the Real Estate Industry.

Why should we choose Crying Out Loud?2024-02-10T09:29:22+11:00
We are a full-service digital media bsuiness. Property marketing has been our focus since 2013. Years of experience equates to creative marketing solutions and great advice. We also run a very sharp operation as we value our customers. Consider us your reliable marketing business partner. We cater special bundle package pricing for both rental photography and sales projects.
EXCELLENT
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Based on 48 reviews
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Joshua Barry
18. January, 2023.
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Very professional with great results. Easy to deal with, very reasonably priced and the photos came out amazing. Already getting ready to line up some updated photos for my partner and have referred on to others. Strongly recommend!
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Nick Begetis
9. November, 2022.
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My Real Estate office has been utilising Crying Out Loud for the past few years for our Property Photography & Marketing. Lee Lucas is a true professional who is always prompt & courteous, a pleasure to work with & delivers great content within genuine turnaround times. Highly recommended!
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roslyn pozniak
31. October, 2022.
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Bondi Realty have been working with Lee Lucas from Crying Out Loud for many years now. He has a very good eye when he takes the real-estate photos and it's always the best aspect for that room or property. He's fantastic in styling the rooms with virtual furniture and really knows how to make the rooms look very stylish but Lee knows how to make the room look bigger with the placement of the furniture. I would recommend using Crying Out Loud for all your photography needs. Roslyn, Bondi Realty
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Megan Goh
26. October, 2022.
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Love the photos and prompt replies. Great customer service.
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Daniela Todaro
25. October, 2022.
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Highly recommended. Lee has been my photographer of choice when it comes to real estate marketing.
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Lorinda Mansfield
19. October, 2022.
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When selling real estate, and an empty room is crying out for attention, you can't to past the virtual furniture photos from 'Crying Out Loud!' Thanks Lee for your excellent work! Lorinda Mansfield Raine&Horne Neutral Bay
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Sydney Side Real Estate
19. October, 2022.
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Excellent photos, fast, reliable and well priced. Highly recommend!
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Lieu Mai
18. October, 2022.
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Our company uses Crying Out Loud for all our Real Estate Photography Lee is very personable, creative and a joy to work with. We highly recommend Lee to anyone needing photography work.
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Rob
18. October, 2022.
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Lee is a true professional and gentleman. He goes the extra mile and always delivers a great quality service. I would recommend cryingoutloud without reservation and use them for all my real estate photography needs
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Dean Merrett
18. October, 2022.
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Crying Out Loud are better than the best. In 10 years of real estate photography, floor plans and videography I have never received so many compliments on our property photos and the photographers themselves. As an agent, we want to make sure we are working with good people who represent us in the best light and Crying Out Loud do just that. They’re systems are easy to use and professional, their communication is 10/10, they can work with any editing request within hours and they’re just a team that our clients and us love working with.
Can I take my own photos and get you to edit them?2025-01-11T00:08:20+11:00
Sadly no. We use high-end professional photographic equipment that achieves high resolutions in low-light environments. We also take a range of exposures to blend them back together to create the final product. This is something we have to capture ourselves in order to do the editing process.
Why should I use a Real Estate Photographer?2025-01-11T00:12:00+11:00
Simply, quality images sell. They are the difference between capturing someone’s impulsive interest with a first impression or being brushed aside. Similarly, it’s the difference between renting your property on the first weekend’s open inspection or missing out on a few weeks rent. We use the best digital imaging technology, wide-angle lenses and a collection of other tools that allow us to get the best out of your property. We can also offer advice on other products and services that may suit the marketing of your property with respect to your budget.
Do you do Aerial / Drone photography and video?2025-01-11T00:19:38+11:00
Absolutely! We specialise in this. We are also CASA-licensed pilots which allows us to attain authorisation to fly in restricted areas such as Sydney Harbour and the Lower North Shore area. We are also insured to $20mil public liability which covers the use of a drone. We have an extensive portfolio of aerial photography work including Dusk aerials!
Do visitors need an app or a virtual reality headset?2026-10-15T15:49:36+11:00

Short Answer – No. A standard Matterport tour can be viewed through a standard internet browser on a computer, tablet or smartphone. Visitors can explore using a mouse or touch controls without a VR headset. However, if the viewer does want to get that ‘Fully Immersive Experience‘, then you can use a headset and select the headset icon displayed at the bottom of the screen in the Matterport Virtual Tour to activate it.

What camera equipment do you use?2026-05-13T22:50:34+10:00

As professional real estate photographers, we have a range of camera equipment in our arsenal. This includes the latest high-end full-frame camera bodies for low light sensitivity with a minimum of 50 megapixels optical resolution. We also use a range of lenses from Wide angle for most of the property interiors and additional Zoom lenses to capture expansive views.

Typically a camera body alone will set us back $5,000 along with a wide-angle lens for $3,500. That’s before we talk about the tripod, lighting, other lenses, 360 degree cameras, video & audio equipment brought on-site.

How long does scanning take, and when can I use the finished tour?2026-10-15T15:40:49+11:00

Scanning time varies with the floor area, number of rooms and levels. A 360 scan is captured at several points within a room where a prospect would genuinely like to stand to visually inspect the room. There are also many other technical points we need to scan to collectively join the tour together and create the best possible quality dollhouse view. To give you an idea, a 1 or 2 bedroom unit can easily be captured within 30 minutes, while a 3-4 bed 2 storey home may take up to 1.5 hours.

The captured information then needs to be uploaded, processed, reviewed, and trimmed with some other post-processing work before the tour is ready to share. Generally ready by 9am the next day!

Who legally owns the photos & video? (© Copyright)2026-05-13T22:50:11+10:00

Standard copyright law states that the original creator of the material is the copyright owner. As the creator and owner of the material, we are selling you the right to use the images or video. With respect to copyright law, you can not transfer your license to a third party or modify the material in any way without permission from the creator. For more information visit the Australian Copyright Council – copyright.org.au

How and where can I share my finished virtual tour?2026-10-15T15:56:13+11:00

Your completed Matterport virtual tour is delivered as a simple URL link. It can then be copied and pasted into Real estate portals and accommodation platforms that support active URL content. You can also embed the virtual tour into your website using the exact same URL link or, alternatively, a shortcode to generate additional formatting options. Its link can also be included in emails and accessed through a QR code on printed marketing.

How is a 360 virtual tour different from a property video?2026-10-15T08:40:36+11:00

A 360 virtual tour gives the viewer full control over where they look, with interactive elements like embedded content such as video, submission forms, additional pictures and URL links. There is even a measurement tool and statistical data! A property video follows an edited sequence chosen to present the property’s features and atmosphere. They serve complementary purposes: our real estate video production introduces the property, while an interactive tour allows people to investigate at their own pace.

Can you photograph my Airbnb?2025-01-11T00:22:10+11:00
Absolutely! We do plenty of them and can offer great digital imaging advice. We also regularly shoot for large hotel chains. restaurants, cafes, public venues & commercial spaces. Your property may also be suited to our other marketing services of Aerial photography, Floor plans or even Virtual Tours – Let’s talk!
Is it ‘legal’ to take an aerial Drone photo of my property?2026-05-13T22:50:45+10:00
a.) Can you fly anywhere?
Not everywhere, unfortunately. The Civil Aviation Safety Authority (CASA) restricts flying in certain areas of Sydney. For example, all of Sydney Harbour and areas like the Lower North Shore (Mosman across to North Sydney and up to Chatswood) is restricted air space.  As a CASA licensed pilot, we can apply for an airspace approval window of 30-60 minutes to use our drone. Applications take 3 days to process by CASA and are free of charge. CASA licensing also allows us more freedoms including flying at night for aerial dusk photo shoots.
b.) Are you insured?
Yes, as a CASA licensed UAV pilot, we are able to obtain full Public Liability insurance for $20mil, whereas unlicensed pilots can not obtain insurance.
c.) What if it’s threatening to rain on the day?
Quite simply we need to reschedule as drones don’t last too long in the rain and if they fail while in the air, they become a falling missile with the potential to harm or kill people, or damage cars and property. High winds (above 35km/hr) and extreme heat days (over 40˚C) are also problematic for drones to operate safely.
d.) Why should we use ‘Crying Out Loud’ for aerial photography of our property?
We are not just aerial drone pilots. Real Estate is all we do every day and we know how to market properties! Aerial Photography is just another add-on to our full product suite to help you market your property.

Should I get a ‘Property Video’ to market my home?2025-01-11T00:18:08+11:00
Video is a powerful marketing tool that can showcase your home in a way that photos and text cannot. Video gives potential buyers a more immersive and detailed view of your property helping to create a more emotional response using uplifting music and heart-rate-increasing editing techniques.
When it comes to property marketing, video is now seen as the new gold standard in marketing by real estate agents. Video content also often tends to show up first in information searches as the preferred form of content delivery.
Visit our product information page on real estate video production or for many more client video examples visit our Youtube channel.
What areas of Sydney do you cover?2026-07-11T00:06:02+10:00
Generally speaking, we cover most of the greater Sydney area from the Northern Beaches, Lower & upper North Shore out to the Hills District. We then cover all of the Eastern Suburbs across to the Inner West, Parramatta and Canterbury Bankstown region down to the Southerland Shire.
We also support projects between Wollongong, Sydney, Gosford, Newcastle & The Hunter Valley. Projects for hotels have also been completed in Melbourne, Brisbane & Adelaide.

Do I still need professional photographs and floor plans?2026-10-15T09:06:04+11:00

Yes—each format answers different questions and serves differently across multiple marketing channels. Professional real estate photography is your first point of contact on a property listing website. A 360 virtual tour lets people explore the connections between spaces. Virtual tours are part of the broader property-marketing service we supply to the real estate industry. What you may not understand is that if we capture the 360 virtual to a first we can export a floor plan for a fraction of the cost of measuring it up manually and also export an unlimited number of photos of any room at any angle free of charge.

For enquiries call 1300 560 130 or email office@cryingoutloud.com.au

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